Meet Digital Power Solutions
Get to know a little about who we are and what we stand for...
Our company
We are Digital Power Solutions and we love what we do. We have an office in Sheridan Wyoming, but are all co-located all over, from Fort Lauderdale Florida to Upstate New York to Reno Nevada .
Solving the puzzles and concocting formulas that drive downstream value for our dealer and OEM customer families are what fuels our working souls.
Mission
Yesterday: Take a fledgling, bootstrapped software idea and prove it works, prove it's valuable for businesses, and stake our claim as a solid provider of value.
Tomorrow: By pursuing a deep understanding of how to serve our U.S. and Canadian dealers well, we aspire to be the most trusted source of conversion services for our dealership customers.
Passion
It's really, really simple...
Dinner on dinner tables.
When we do our jobs well, a few more people and their families need to spend a little less effort to get a little bit more to eat.
Everything else is just gravy.
We provide awesomness!
campaigns
Video Testimonials
pages of code
years of experience
Professional Alignments
We've grown a lot!
February 2015DPS is born...
Steve Moore founds Digital Power Sports and hires Chris Purser to develop ultra lean TRADE CYCLE V1 for PowerSports dealersSummer 2017First 2 years
Ride-It-Now Payments tool and the RV Vertical is added to our arsenal. DPS has hired 6 more staff. Sales, Marketing, Support and DevOps are born. 150 dealers is surpassed. TRADE CYCLE is proven. V2 is conceptualized.By mid 2020Hitting stride
All dealers migrated to the Solutions Platform where TRADE CYCLE V2 is blazing a trail. Staff grows to 10 people with additional sales and support members joining the team. Dealer count passes 300.Fall 2022The Long Haul
Staying strong to help our dealers navigate the global pandemic were some of our finest hours. We lowered prices while expanding into the Marine vertical, passed 450 dealers AND secured 2 OEMs and a megacorp.Early 2024The Big Shakeup
Chris Purser and Nick Smith buy out Founder Steve Moore (so he can pursue other passions) and bring in new blood, securing the next generation of conversion customers, OEMs and Reseller Partners.Early 2025It's a New Day
Brand new TradeCycle platform gets its wings. MotoHunt partnership sets the PowerSports vertical on fire. Ecosystem expands to include over a dozen new alignment partners. New products, new talent, new leadership. DPS is on fire!
Meet our team
If you have questions about partnering with us or joining our team, you can contact one of our Co-Founders

Chris Purser
CEO | CXO | Partner
Don’t seek safety with emotion — and don’t seek joy without it.

Nick Smith
CIO | CTO | Partner
It'll be Christmas soon. I'm sure of it!
The rest of our leaders

Holly Kramer
Director of Marketing

Jeannie Cintron
Director of Advertising
















