
Dealer Spotlight: Why TradeCycle Was the Right Fit for SouthTown Watersports
October 14, 2025
John Elway Powersports Sees Instant Results With TradeCycle: 38 Trade Leads in the First Month
December 1, 2025Moon Motorsports has always been known for doing things the right way, by leading with service, expertise, and a true passion for the ride. And when it comes to digital retailing, they’ve just made another smart move: returning to the powerhouse duo of TradeCycle and MotoHunt.
From Early Adopter to Proven Results
Moon Motorsports first partnered with Digital Power Solutions in July 2018, integrating TradeCycle to give their online shoppers instant, transparent trade-in values. Over the next four and a half years, they generated more than 2,100 trade-in leads—averaging an impressive 54 leads per month.
That kind of volume wasn’t just numbers—it was opportunity. Each lead represented a rider ready to trade up, sell, or explore their next adventure.
A Hiatus and a Reality Check
In December 2022, Moon Motorsports decided to test the waters with “the other guy.” Like many dealers, they were curious about new tools and promises in the market. But after some time away, it became clear that the blend of performance, innovation, and support that TradeCycle offers simply couldn’t be replicated.
Now, Moon Motorsports is back, and this time, they’re stepping into a brand-new version of the platform built for 2025 and beyond.
A New Era with TradeCycle
Today’s TradeCycle isn’t the same tool from 2018. It’s faster, smarter, and built for the modern shopper. The latest platform includes:
🔹 Instant Trade Values – Frictionless lead capture that delivers precise valuations while keeping dealers in control.
🔹 Brand-New Platform Experience – Refined UI, streamlined workflow, and better customization for every department.
🔹 SMS Notifications – Real-time text alerts for dealers so no lead ever slips through the cracks.
🔹 A.I. Email Responder – Personalized, conversational follow-ups that reach customers faster and more naturally.
🔹 MotoHunt Integration – A direct connection to one of the most powerful inventory pricing systems in powersports.
Why MotoHunt + TradeCycle Is a Game Changer
The integration between MotoHunt and TradeCycle means Moon Motorsports can now connect instant trade-in intent directly into Profitable Preowned Inventory.
Here’s what MotoHunt brings to the table for dealerships:
⚡ High-Intent Shopper Traffic – Thousands of daily buyers searching by unit type, price, or location.
⚡ Dynamic Inventory Visibility – Showcase live listings across a trusted powersports marketplace that drives real engagement.
⚡ Dealer Control & Analytics – Tools that let dealers manage listings, measure ROI, and connect inquiries to their CRM.
⚡ Synergy with TradeCycle – Customers on MotoHunt can instantly value their trade and submit a lead, all within the same connected experience.
For Moon Motorsports, that means higher quality leads, faster responses, and a seamless bridge between interest and purchase.
A Full-Throttle Future
Digital Power Solutions is proud to have Moon Motorsports back in the TradeCycle family. Their decision to return reinforces what many top-performing dealers already know... TradeCycle and MotoHunt together deliver the best of both worlds: high-intent shoppers and high-quality leads.
Welcome back, Moon Motorsports. Here’s to more leads, more connections, and more riders on the road.
If you want to see how TradeCycle and MotoHunt can work for your dealership, take a quick DEMO









